Creating a month’s worth of social media content isn’t as challenging as it seems, it just takes an enormous amount of concentration & FOCUS! Don’t try to multitask and do a million things at once, focus all of your energy on creating.
When it comes to planning & creating a month’s worth of social media content, or any content for that matter, the FIRST thing you want to have is a good mental headspace. If you’re tired, frustrated or trying to force it, then you won’t create the magic you truly want to make. When I feel like I’m forcing content creation, I take a break for a few hours or a day to get in a creative mood when I proceed with creating content.
So number one, be in a good head space & be free from all distractions. Don’t try to create content with the tv on, or with a bunch of kids running around. Girl, no, get somewhere where you can focus for about an hour or two.
Number two, have a good understanding of what your audience needs from you. What issues are they having, and why are they coming to you? Understanding what your audience needs, is the foundation of good content creation. Many times we’re creating content, products, and services based on what we “think” is a good idea. But we never vetted the idea or asked our community if it’s something they even wanted.
Remember you are in business to SERVE your community. So you better start asking them what they need and create content, services, and products based on their needs.
Number three, break their questions, concerns or problems down into bite-size chunks. For example let says they want to know how to create a budget. They can be turned into many different micro pieces. For example:
What is a budget?
Why do you need a budget?
How creating a budget helped me get to my financial goals
How helping my client budgets helped them meet their goals
How my life was before I had a budget
These are just a few examples of how you can create multiple post from ONE topic. Something I like to do is tackle the topic from multiple angles.
From my Communities Perspective
My Personal Perspective
A Previous Clients / Students Perspective
From an Education Perspective
I want my community to know what I am an ALL around expert in this field. Not only can I give you amazing content and advice, but I have a proven track record of helping other people reach their goals in this specific area.
Does this process seem like a foreign language? Girl, I’m here to make your life easier, grab your copy of my new Limited Edition Social Media Guide right here. No more struggling to come up with content ideas.
This is how you get people coming back for more! The goal is to give them EXTREME value.
Number four, batching your content. Batching is my BEST FRIEND, it’s my secret weapon for content creation. This is how I’m able to create 30 days of content in ONE day. Batching simply means creating a lump sum of content in a short period of time. All of my Batching takes place in Trello or Google Docs, depending on the type of content I am creating at the time. When it comes to my social media content, I batch in Trello. Here’s what my Social Media Trello Board looks like:
Because I’ve been doing this for almost 2 years I can knock out content in an hour, the most two hours. But I want you to pace yourself, start out by Batching for 30 minutes and see how much content you can create in that time frame. I don’t want you to overwhelm your brain. Eventually, you can work your way up to an hour.
Number five is editing & scheduling. Either I or my VA will edit my content and schedule on the perspective automation tools.
See that wasn’t as you thought! But I still want to make your life as EASY as possible, so I’ve created The Ultimate Social Media Guide to help you plan & organize your content before you start batching.
Inside the guide are the questions you need to consider BEFORE you start creating, a content outline and a planning checklist. If you need to get your WHOLE life together when it comes to your Social Media Content then girl you need the guide! Yeah go ahead and purchase your copy today
I hope this post was of value to you and your social media planning process! Cheers to your next 30 Days of Content